Speaker

Matthew Jonas President - TopFire Media

Matthew Jonas is president and co-founder of TopFire Media. As TopFire Media’s brand steward, he defines high-impact digital PR and marketing strategies for an impressive cache of consumer and franchise-based clientele. A seasoned marketer and highly respected franchising expert, Matthew has built a nearly 20-year career dedicated to delivering outcomes and results through an integrated and strategically-based approach for emerging, established and mature brands including HoneyBaked Ham, Huntington Learning Center, i9 Sports, Dale Carnegie Training, Kahala Brands, Senior Helpers, Togos Sandwiches, and many others.

A product of the dot-com era, Matthew built his marketing expertise during digital media’s infancy, and continues to refine them today. With a distinct understanding and expertise of all digital strategies, and a persistent dedication to his craft, Matthew has successfully guided clients through the ever-evolving environment of the online media world.

Matthew speaks frequently at franchise and industry events and is an established thought leader in the marketing and franchising space. Matthew often contributes to Forbes, Franchising World, Franchising USA, Global Franchise, and several other publications.

In 2017, Matthew was named a member of the Forbes Agency Council, an invitation-only organization for senior-level executives in successful public relations, media strategy, creative and advertising agencies.


Presenting in the following seminars/workshops:

Thursday, May 31, 2018
3:30 PM - 4:30 PM
How to Generate More Franchise Leads through Website Conversion Optimization

Room: 1B05

Presented by: Matthew Jonas, President, TopFire Media

Learn how your website should be at the center of a comprehensive franchise lead generation strategy to increase lead flow and improve lead quality.
Sponsored by

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Buying a Franchise

International Franchising

Master Franchising

Franchising Your Business

Franchisors Seeking Growth

Non-US Franchisors: Entering the USA

Small Business Growth and Development

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