Paul Segreto CEO - Franchise Foundry

Paul Segreto, CFE currently holds the position of CEO at Franchise Foundry. For over thirty years he has exclusively served the franchise industry as consultant and coach, senior-level corporate executive, advocate, multi-unit franchisee and area developer. Paul is a proud and active member of the International Franchise Association, currently serving on its Franchise Relations, Marketing & Technology and Membership Committees. Paul has founded, and hosts weekly the popular internet radio show, Franchise Today where the focus is on best practices in franchising. In addition, Paul has co-founded FranSummit, a virtual training platform, to provide effective eLearning solutions for the franchise community, and founded Personal Branding for Franchise Professionals to assist all who work within franchising to develop personal branding strategies to align individual experience and expertise with brand and business development.


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