Craig Sherwood Senior Vice President, Franchise - Gold's Gym

Mr. Craig Sherwood has been Senior Vice President of Franchising at Gold's Gym International since February 2016. Mr. Sherwood manages global franchise operations, development and administration activities for Gold's Gym. Prior to Gold's Gym, he served as the Senior Director of Franchise Sales at Sonic Drive In. Mr. Sherwood has also held senior franchise development roles with Fazoli's, Corner Bakery Cafe, and YUM! Brands. He has extensive experience in operations, development, and real estate, in both tranditional and non-traditional locations. He is also an attorney and former Army officer.

Presenting in the following seminars/workshops:

Friday, June 16, 2017
3:00 PM - 4:30 PM
What Growing Franchisors Need to Know to Find Real Estate

Room: 1B04

Moderated by: Ryan Cunningham, President, Javelin Solutions

Panelists: Craig Sherwood, Senior Vice President, Franchise, Gold's Gym; Rick Howard, Director of Franchise Sales, Massage Envy; David Townes, Ripco Real Estate Corp.; James Cozine, Vice President, Leasing, Urban Edge Properties, Inc.; Joe Allegretti, Vice President/Leasing, Urstadt Biddle Properties, Inc.

The Tri State region is the most challenging real estate market in the country. Rental rates are high, space is limited and competition for available space is fierce. This session brings together some of the area’s largest shopping center owners, representatives of national brands who have succeeded in expanding in this market and a broker with extensive experience introducing franchises into the market. The goal of the panel is to explore how to approach this market, what to expect through the process, how to best approach Landlords and how to get to lease for spaces that meet your criteria.
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