Speaker

Andrew Sherman Partner - Seyfarth Shaw LLP

Andrew Sherman is a Partner and Chair of the Washington, D.C. Corporate Department of Seyfarth Shaw LLP. He focuses his practice on issues affecting business growth for companies at all stages, including developing strategies for licensing and leveraging intellectual property and technology assets, intellectual asset management and harvesting, as well as international corporate transactional and franchising matters. He has served as a legal and strategic advisor to dozens of Fortune 500 companies and hundreds of emerging growth companies. He has represented U.S. and international clients from early stage, rapidly growing start-ups, to closely held franchisors and middle market companies, to multibillion dollar international conglomerates. He also counsels on issues such as franchising, licensing, joint ventures, strategic alliances, capital formation, distribution channels, technology development, and mergers and acquisitions. Mr. Sherman has written nearly 30 books on the legal and strategic aspects of business growth, franchising, capital formation, and the leveraging of intellectual property, most of which can be found on Amazon. He also has published many articles on similar topics and is a frequent keynote speaker at business conferences, seminars, and webinars. He has appeared as a guest commentator on CNN, NPR, and CBS News Radio, among others, and has been interviewed on legal topics by The Wall Street Journal, USA Today, Forbes, U.S. News & World Report, and other publications. Mr. Sherman serves as an adjunct professor in the M.B.A. programs at the University of Maryland and as well as the law school at Georgetown University and is a multiple recipient of the University of Maryland at College Park's Krowe Excellence in Teaching Award.


Presenting in the following seminars/workshops:

Thursday, May 31, 2018
10:30 AM - 12:00 PM
An Overview of Key U.S. Trends and Regulatory Issues for International Franchisors

Room: 1B02

Presented by: Andrew Sherman, Partner, Seyfarth Shaw LLP

The U.S. market has always provided a leadership position in the international franchising community. It has the lure and potential of being a very strategic and lucrative marketplace, yet can also be very competitive and confusing. This special introductory seminar will provide guidance and insights for overseas franchisors entering the U.S. market for the first time - and will dispel some underlying held myths about franchising in the United States. We will cover topics such as: understanding the role of franchising in the U. S. economy; key trends affecting the growth of franchising in the next millennium; basic research tools to understand the U.S. market and evaluate the competition; challenges and hurdles to franchising in the United States; overview of the legal and regulatory issues.
Sponsored by

Thursday, May 31, 2018
2:00 PM - 5:00 PM
Strategies for Penetrating the U.S. Market for Overseas Franchisors

Room: 1B02

Presented by: Andrew Sherman, Partner, Seyfarth Shaw LLP and John Skelton, Partner, Seyfarth Shaw LLP

This workshop will explore business planning topics, featuring a panel of franchising experts, professionals and executives of overseas franchisors who have successfully developed franchising programs in the Unites States. Our focus will be on pragmatic and truly useful information with an emphasis on war stories and case studies. Click here for more details.
Sponsored by Accredited for 100 credits

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Buying a Franchise

International Franchising

Master Franchising

Franchising Your Business

Franchisors Seeking Growth

Non-US Franchisors: Entering the USA

Small Business Growth and Development

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