Speaker

Catherine Monson Chief Executive Officer - FASTSIGNS International, Inc.

Catherine Monson is the CEO and President of FASTSIGNS International, Inc. She joined FASTSIGNS® in 2008 and brings more than 30 years of franchising and management experience including sales and marketing, operations, development, training and advocacy. In 2009, she was the recipient of the International Franchise Association’s (IFA) prestigious Bonny LeVine Award, given annually to a female franchisor in recognition for contributions to the growth of the franchising industry. In 2010, Catherine was honored by the Dallas Business Journal as one of the top 25 Women Industry Leaders in the Dallas Metroplex. In 2012, Catherine appeared on the two-time Emmy Award-nominated reality series, Undercover Boss, to learn new ways to further advance the FASTSIGNS brand. She serves on the Board of Directors of the International Franchise Association (IFA), the Board of Directors of the Learning Experience® and the Board of Trustees of Pi Sigma Epsilon National Education Foundation.


Presenting in the following seminars/workshops:

Thursday, June 15, 2017
2:00 PM - 3:00 PM
Why Franchising? How Women Can be Successful in Today’s Franchising Marketplace

Room: 1B01

Moderated by: Michelle Rowan, President and COO, Franchise Business Review

Panelists: Catherine Monson, Chief Executive Officer, FASTSIGNS International, Inc.; Shelly Sun, Chairperson, IFA Board of Directors; CEO and Co-Founder, BrightStar Care; Susan Steron, Rochester and Buffalo, NY Multi-Unit Franchisee, Sylvan Learning

Franchising is not a business opportunity for men alone. More and more franchise owners are women – women who are extremely successful and making a difference. Learn from some of the savviest female franchise leaders, representing a wide variety of backgrounds, who chose franchising for their career path. Why did they look to franchising? What have been their biggest challenges and how did they overcome them? What are the rewards? What would they do over again? Hear real stories, personal experiences, best practices and lessons learned from an elite group of female franchise founders/CEOs and franchisees. By attending this session, you will walk away with the following: insights about franchising and determining whether it is the right fit for you; who can help you learn more about franchising and the steps necessary to become a successful franchise owner; tips for overcoming obstacles in launching a successful franchise business.
Sponsored by

Saturday, June 17, 2017
12:30 PM - 1:30 PM
The Franchisor-Franchisee Relationship: Striking the Perfect Balance

Room: 1B01

Moderated by: Tom Kaiser, Assistant Editor, Franchise Times and Joe Dunn, Partner, Fisher Zucker LLC

Panelists: Catherine Monson, Chief Executive Officer, FASTSIGNS International, Inc.; Denise Acquaye, Newark, NJ Franchisee, FASTSIGNS International, Inc.; John Palumbo, Director of Franchise Development, Checkers; Atul Gupta, Long Island Multi-Unit Franchisee, Checkers

The franchisor-franchisee relationship is a delicate balance that when managed correctly can result in both parties thriving. With access to capital still difficult to obtain, it is more important than ever for franchisors to support franchisees on everything from real estate, construction, food sourcing, labor management and IT to marketing and advertising. This panel will include discussions from both franchisors and franchisees on how these parties should work together in order to create a successful brand. (also available on Thursday, 12:30 PM and Friday, 2:30 PM)
Sponsored by              
                                  

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