These sessions reflect the 2016 Conference Program. Check back for updates for the 2017 event.

Bringing a Franchise Brand to the United States

For the foreign franchisor that has enjoyed success in their domestic region and is now interested in expanding into the United States. The focus will be on the legal, structural, financial, and cross-cultural issues in developing a franchising business plan and the strategy for entering the U.S. market. Sessions available at IFE include:

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