For easy guidance, each description is related to a specific track. The legend below will help you understand the meaning of the symbols listed with each seminar description.
Franchisors Seeking Growth
Non-US Franchisors: Entering the USA
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Collaborative Franchising: Franchisor Best Practices in Protecting and Evolving the System
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11:00 AM - 12:30 PM
Room 208A
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Presented by: Mary Beth Brody, Special Counsel, Faegre & Benson
During this session we intend to have a spirited discussion on franchisor and franchisee communication, and how the human element of franchising affects the success of the system. When franchisees struggle, revenues suffer, morale takes a dive and franchisee disputes rise, all of which hurt the franchisor's credibility. We also will discuss how franchisors can collaborate with franchisees without giving up their decision-making ability.
Sponsored by 
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10 Commandments of Franchise Sales
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1:00 PM - 2:30 PM
Room 208A
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Presented by: Max Schott, II, Principal, Gray Plant Mooty
The legal issues related to selling/awarding franchises should not be a mystery. A franchisor should be able to meet its sales goals with complete confidence that it has done so in full compliance with the law, including the amended FTC Franchise Rule. This session will help every franchisor understand the legal aspects of franchise sales with a focus on 10 simple and common sense rules to implement as part of your sales compliance program. This session will also provide helpful hints as to how franchisors should have adjusted their compliance programs to meet the requirements of the amended FTC Franchise Rule.
Sponsored by
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