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Symposium 6: Structures and Operational Strategies for Successful Expansion within the USA (separate fee required)
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10:00 AM - 1:00 PM
Room 149
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Moderated by: David A. Beyer, Partner, DLA Piper US LLP
Panelists: Mark Siebert, CEO, iFranchise Group and David Hood, President, iFranchise Group
This symposium will explore a wide range of subjects bearing on the successful expansion of a franchise network including a variety of business and legal issues relating to the development and implementation of a franchise expansion program; developing an effective and fair franchise relationship structure; legal compliance; furnishing products and services that benefit franchisees; and establishing durable franchise relationships. Click here for more details.
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How to Find The Best Franchisees When You Go Abroad
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11:00 AM - 12:00 PM
Room 151B
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Moderated by: Phil Zeidman, Senior Partner, DLA Piper US LLP
Panelists: William Le Sante, Managing Director and CEO, Le Sante International; Frank Steed, President and CEO, The Steed Consultancy and William Edwards, President, Edwards Global Services, Inc.
How do the top franchisors find their franchisees, area developers or master licensees in foreign countries? What are the best sources of information? The most effective approaches? The most reliable and affordable techniques of due diligence? Is past or present franchising experience a “must”? How do they feel about prospects currently engaged in very similar – and perhaps competitive – businesses? What are the pluses and minuses of a franchisee entity engaged simultaneously in a range of other endeavors? How do franchisors deal with the franchisee who “wants too much”? When might multi-country franchises work? These and myriad other questions will be addressed by a world class panel of experts, who have had years of experience in every corner of the globe.
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An Overview of Key U.S. Trends and Regulatory Issues for Canadian and Overseas Franchisors
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11:00 AM - 12:30 PM
Room 153
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Presented by: Andrew J. Sherman, Senior Partner, Jones Day and Alan J. Schaeffer, Partner, Jones Day
The U.S. market has always provided a leadership position in the international franchising community. It has the lure and potential of being a very strategic and lucrative marketplace, yet can also be very competitive and confusing. This special introductory seminar will provide guidance and insights for overseas franchisors entering the U.S. market for the first time - and will dispel some underlying held myths about franchising in the United States. We will cover topics such as: understanding the role of franchising in the U. S. economy; key trends affecting the growth of franchising in the next millennium; basic research tools to understand the U.S. market and evaluate the competition; challenges and hurdles to franchising in the United States; overview of the legal and regulatory issues.
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Symposium 3: Operations Manuals: The Foundation to Consistent Execution (separate fee required)
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2:00 PM - 5:00 PM
Room 151A
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Presented by: Marla Rosner, Senior Training Consultant, Michael H. Seid & Associates
Documentation of your business’ processes and procedures is the foundation to consistent execution of your franchise concept. In this 3-hour Symposium, learn how to create a user-friendly Operations Manual as well as key content that should be included. Click here for more details
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FAQ: The FDD for Overseas Franchisors
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2:00 PM - 3:00 PM
Room 153
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Presented by: Andrew J. Sherman, Senior Partner, Jones Day and Alan J. Schaeffer, Partner, Jones Day
Many overseas franchisors experience misunderstanding and confusion regarding the disclosure and procedural requirements of the Franchise Disclosure Document (FDD) which must be prepared under U.S. federal and state law. This workshop will answer some of the most frequently asked questions and concerns regarding the FDD as well as break some myths regarding the costs and mechanics of preparation and share some tips for preparing the company for the U.S. market on a more general basis.
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Symposium 5: Global Franchise Expansion: Strategies for Lucrative and Planned Growth (separate fee required)
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2:00 PM - 5:00 PM
Room 149
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Moderated by: Philip Zeidman, Senior Partner, DLA Piper US LLP
Panelists: Peter Holt, Chief Operating Officer, Tasti D-Lite and William Edwards, CFE , President, Edwards Global Services, Inc.
The topics will address the most common business and legal problems affecting international franchising. Franchisors and professionals experienced in international franchising will take part in the panels. Click here for more details
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Franchisors Seeking Growth
Non-US Franchisors: Entering the USA